goat-rearing families

Economic Prosperity and Livelihoods

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Manjari Foundation works with rural underprivileged families to promote and support independent livelihood programmes for women. The objective is to help small land holders earn about INR 1.25 lac to INR 1.5 lac per annum. A number of studies show that the poor rural farmer is unable to earn enough, leading to poverty, hunger, malnutrition and many more issues. India’s rural economy has been primarily based on agriculture and animal husbandry, but due to many factors like population growth, small land holdings, lack of infrastructure and knowledge, their livelihood has been affected.

Across our project locations, distress migration is a growing problem. Youth are also forced to migrate to cities for the lack of opportunities closer to their homes.


Economic growth in India is not inclusive, leaving a very big gap between the haves and not have nots. There are a lot of challenges in rural areas which are affecting livelihoods and earnings of small and marginal families. There is still gap in knowledge, skills and resource pooling. Most villages still do not adequate infrastructure which is hampering growth and development. Rural poor still lack institutional credits and technical know-how as well, which leads for low productivity and output.

Due to climate change, there is erratic rainfall, drought, floods and many more challenges that are affecting rural livelihoods adversely. Due to lack of quality education, the population of unskilled youth is also increasing.

Strategic Approach

To achieve the inclusive growth, we identified the various livelihood options and interventions through which we can facilitate better earnings for our farmers. We zeroed in on agriculture, goat rearing, dairy farming, poultry, mushroom cultivation and micro enterprises as we felt that these activities have tremendous potential to supplement income of rural families in the region.

Besides technical knowledge and infrastructure support, poor rural families  suffer due to lack of information about the market and poor access. Without addressing forward and backward support systems, one can’t visualise a growth that is sustainable.

Manjari has been working closely with farmers and livestock rearers to bring in new and improved technologies and processes to improve efficiency and productivity while also simultaneously supporting farmers to link up directly with markets to gain better returns.


The entire focus of our intervention has been on improving incomes and reducing risks and vulnerabilities. Towards this end, we are promoting sustainable and climate resilient agriculture, by bringing in new technology and know-how. We are also promoting the formation of  producer organisations to facilitate better aggregation and market linkages for better price realisation.


Our livestock program mainly focuses on dairy, goat rearing and backyard poultry.  We are building farmer capacities by increasing awareness on better-quality breeds, training  women in feeding and animal husbandry practices, veterinary care, immunisation and linkages with the market system.

Integrated Natural Resource Management ( INRM)

Our INRM interventions are aligned with #SDG13 Climate Action and seeks to improve the carrying capacities of natural resources. Our INRM approach is participatory and led by Pani Panchayats ( community institutions). The whole planning, implementation, monitoring and participatory evaluation is done by the community themselves. We trained communities on water budgeting and efficient use of water and climate change adaptation.

Renewable and Clean Energy

Our renewable energy interventions are aligned with #SDG7- Affordable and Clean Energy wherein our main focus is on building knowledge of farmers around how to harness  renewable energy sources. Our major interventions are facilitating solar-based irrigation pumps and solar lights to help kids and families during night hours and also street lights in remote villages.

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